Argentine football legend Lionel Messi recently launched a new hydration sports drink called Mas+, find out all the details of the new drink below along with the price and where to buy
The 36-year-old has released a “next generation hydration” sports beverage which shares the same name as Inter Miami’s co-owners.
Lionel Messi hydration sports energy drink Mas+ flavors list, price, ingredients details and where to buy
The Inter Miami and Argentina star released a new sports drink dubbed the “next-generation sports drink”.
Lionel Messi launches Más+
The global rollout of Mas+ begins June 14 on masbymessi.com. Messi’s new drink comes in four flavors named after inspirational milestones and the 12-ounce cans of Mas+ are seven calories with less than a gram of cane sugar, while 16.9-ounce bottles are 10 calories with a gram of cane sugar. The price is yet to be revealed.
Legendary football icon Lionel Messi has launched a new energy sports drink called Más+. The newly launched brand, Más+ Next Generation Beverage Co., will produce a new line of refreshing hydration drinks. Before the official announcement of the launch, rumours about the new launch popped up last month, stating that the 36-year-old forward is working on off-field commercial interests.
Following the news about the launch, the brand are expecting a huge demand for the drinks, similar to Logan Paul and KSI’s launch of the PRIME energy drinks in 2022. Interestingly, Messi’s sports drinks share the same name as the co-owners of Inter Miami, Jorge and Jose Más.
Based on the company website, the name is simply based on the Spanish word ‘más’, meaning more. It is a direct reference to Messi’s desire to strive for more and the ‘+’ symbol represents an “extra boost of positivity, inspiration for you to enjoy more music, laughter, friends, and family, and to get more out of life.”
Más+ flavours
The new Más+ drink will come in four flavours:
- Miami Punch
- Orange d’Or
- Berry Copa Crush
- Limon Lime League
How and where to buy Lionel Messi’s Más+
As of now, the newly launched sports drink is currently not available for sale yet. However, fans can expect the first packs of the cans to come out later this month on a limited scale. Given below is the timetable for Messi’s Más+ drinks to get a a guide on how and where to buy:
| Date | How and where to buy |
| 13 June | Limited supply is available in select Miami stores |
| 14 June | Individual bottles and variety packs are available for purchase online and through retailers in South Florida, including Publix and Walmart |
| July | variety packs of 12x 12oz cans available for purchase throughout the US |
| August | Retail options to expand across the US and global markets |
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