Check out the meaning of the upside down Nike swoosh logo in Chelsea’s all black jersey
Check out the new kit of Chelsea as the club has officially revealed their third kit for the 2024-25 season, with the womenโs team showcasing it during their 1-0 victory against Arsenal on Sunday.
For the unversed, this launch completes the trio of kits for the Blues this season, and this one is particularly striking with its bright pink accents contrasting against a black background.
Why is the Nike swoosh upside down in Chelsea’s 2024/25 season third kit and what is the meaning of the vertical logo
As per the official website of Chelsea, the kit is designed to stand out and encourages individuality, drawing inspiration from the 1970s and popular culture, which they describe as having โgone stale.โ
The shirt features several unique elements, including a pink lion crest replacing the traditional badge and a vertical double Nike swoosh.
The rationale behind the design is expressed as, โTwo logos. Two teams. One goal. Worn by both the menโs and womenโs squads, it points upward to celebrate the rise of womenโs football. Together we rise.โ
The shirt also includes a pink trim on the sleeves, and the primary color is black, with several โpunkโ inspired patterns woven into the fabric.
Let’s take a closer look at the details of our new third kit.
โSeventies Kings Road punk brings tartan details, including a ‘blues’ pattern etched in typography inspired by the era. โ
(1/2) pic.twitter.com/t9saulWsMp
โ Chelsea FC (@ChelseaFC) August 27, 2024
Chelsea vs Arsenal
Speaking about Chelsea vs Arsenal match, Sonia Bompastor made six changes at halftime and another five just past the hour mark, resulting in a completely different lineup by the end of the 1-0 friendly win over Arsenal in Washington.
The fact that Chelsea didnโt seem weakened at any point highlights the depth and quality of their squad. Even with long-term absentees like Mia Fishel and Sam Kerr, and with Erin Cuthbert, Lauren James, and Catarina Macario unavailable, Chelseaโs squad remains formidable.
Arsenal, on the other hand, has nine days before their Champions League qualifier against Rangers in Borehamwood. Winning that match would set up a clash with either Atlรฉtico Madrid or Rosenborg in the second round of qualifying in late September.
The starting XI for Arsenal was missing several expected regulars, with new goalkeeper Daphne van Domselaar and forward Stina Blackstenius expected to be ready by the UWCL qualifiers, and Victoria Pelova a long-term absentee.
Newly recruited Mariona Caldentey and midfielder Lia Walti played in the second half, while Emily Fox remained on the bench, and Lotte Wubben-Moy and Beth Mead were rested as a precaution. However, considering Chelseaโs absences, the gap in quality between the two teams was evident.
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