Neeraj Chopra won the gold medal for his 87.58m throw in the Men’s Javelin Throw Finals held at the Tokyo Olympics 2020 ensuing which his brand value and net worth has surged
‘People’s Hero’ Neeraj Chopra, who made India proud by winning a gold medal in the Javelin Throw category at the Tokyo Olympics 2020 will be receiving a 1000% endorsement hike. This move will level him with the Indian Cricket Team’s captain Virat Kohli.
Apart from being a track and field athlete, Neeraj Chopra is a Subedar at the Indian Army and has been serving the nation since 2016. Chopra won the gold medal for his 87.58m throw in the Men’s Javelin Throw Finals held on August 7, 2021, at the Tokyo Olympics 2020.
Neeraj Chopra Sees His Endorsement Take A 1000% Hike Along With His Brand Value And Net Worth
Since the Olympic win, many brands are behind Neeraj Chopra as his fame has increased in a matter of weeks. Brands are approaching him for advertisements, ambassadorships, partnerships, endorsements, and much more.
Neeraj used to make just 15-25 lakhs for each deal annually before the Tokyo Olympics. But now he will sign new contracts which will be worth multiple times the money.
In exchange, the Indian cricket team’s skipper Virat Kohli charges a price of INR 1 to 5 crores. Neeraj likewise comes in a similar section, however just marginally lower than Kohli. This climb puts him on front of other cricketing stars like Rohit Sharma and KL Rahul who apparently charge between Rs.50 lakh to Rs.1 crore each year.
JSW Sports, which oversees Neeraj, is in talks in regards to five or six deals with automobile and clothing brands which could be settled in the following weeks and an improvement of computerized agreements. Existing deals with brands such as Nike, Gatorade, ExxonMobil and MuscleBlaze are likewise set to be reexamined at a cost increase.
“These are multi-year deals till the Paris Olympics,” stated Mustafa Ghouse, CEO of JSW Sports. “While we have mentioned from near 80 brands, Neeraj has a predetermined number of free days between practice sessions in India and abroad over the course of the following 12-14 months, so we must be particular with regards to marking on brands.”
Neeraj Chopra has decided not to include liquor or tobacco brands, Ghouse said.
Chopra has 4 million supporters on Instagram and almost 600,000 on Twitter. His Instagram account saw a rapid boom by more than 1.1 million in a day after his Olympic win. His fame has developed since the 2020 Tokyo Olympics and considering he is just 23 years of age.
His net worth as of now stands between $1-$5 million with him having received over Rs.20 crore in prize money from a string of state governments in India and companies.