Malaki is a premium beverage brand based in India, know about its founder and products
It was recently featured on Shark Tank India season 2. Find out more about the company and its experience on the show.
Shark Tank India season 2 has continued to captivate audiences on social media, much like its inaugural season. This widely recognized reality show, which focuses on business, requires entrepreneurs to present their creative ideas, making it a popular choice for viewers seeking new and daring concepts.
Every week, fresh business owners showcase their products or services on Shark Tank in the hopes of advancing their companies. Most recently, a group of pitchers presented their innovative concept for a premium beverage brand called Malaki on Shark Tank India season 2.
Malaki on Shark Tank India, episode, founder, deal, valuation, revenue, tonic water price, net worth in 2023
Business Pitchers inform Sharks that their products were chosen to be served in Singapore Airlines Business Class. Hearing this, many sharks appreciated the fact. The pitch, at last, got a deal on the show. Since then, Malaki has become the talk of the town with many people trying to find out more about it.
So, here’s what we know about it:
More about Malaki
Malaki is a premium beverage brand based in India that offers a range of products such as alkaline water and tonic water with a focus on health. Founded by Ashish Bhatia and Mohit Bhatia, the formal name of the business is A1 Cuisines Pvt Ltd.
The brand is known for its specialty in offering a wide range of products, from 24-karat gold flavored water to alkaline nutrient-rich beverages, and spiced ginger ale. It provides sparkling water sourced from the Himalayas and coffee tonic-infused water from Coorg, Kerala with authentic packaging processes.
One of the unique features of Malaki is that it doesn’t use any artificial sweeteners or food colors, making it a low-calorie drink. Established in 2018, the brand operates through two business models, B2C and D2C, and has redefined India’s functional beverage landscape.
The brand is present at more than 500 Horeca Outlets and also sells through marketplaces and quick commerce. The product MRP is ₹35 with a manufacturing cost of ₹11 and taxes and is delivered to the retailer for ₹25.
Malaki Shark Tank India Episode Number | Shark Tank India Season 2, Week 8 Episode 37 |
Malaki Shark Tank India Episode Air Date | 21 February 2023 |
Large Founder Name | Ashish Bhatia Mohit Bhatia |
Malaki Ask In Shark Tank India | ₹50 lakh for 1% equity |
Malaki Deal In Shark Tank India | ₹50 lakh for 3% equity |
Large Company Valuation | ₹16.67 crore |
Large Investor Name | Peyush Bansal, Aman Gupta |
Malaki Official Website | Malaki Website |
Its experience on Shark Tank India 2
During the second season of Shark Tank India, Malaki Business pitched its premium beverages brand to the Sharks in the hopes of securing a deal to grow its company.
After hearing the pitch, Shark Aman and Shark Peyush made an initial offer of ₹50 lakhs for 10% equity, valuing the company at ₹5 crores. Shark Anupam also made an offer, proposing ₹50 lakhs for 5% equity and a valuation of ₹10 crores.
After some negotiation, Shark Aman and Shark Peyush revised their offer to ₹50 lakh for 3% equity, with a valuation of ₹16.67 crores. However, the business pitcher countered with an offer of ₹50 lakh for 2.5% equity, valuing the company at ₹20 crores.
The Sharks ultimately did not accept the counteroffer and went with Shark Aman and Shark Peyush’s revised offer of ₹50 lakhs for 3% equity, finalizing the deal.