Here is all about the Deion Sanders Blenders eyewear deal that is going viral along with the total sales, price and how to buy the brand
The eyeglasses company that earlier this year hired Deion Sanders had never encountered anything like this.
Deion Sanders Blenders brand sunglasses price, how to buy online, sales and deal worth
Since Wednesday, when a rival football coach at Colorado State criticised Sanders for not taking off his hat and sunglasses when he talks to adults, everything has erupted. At Colorado on Friday, Sanders told his guys:
They don’t realize they just helped me with business.”
The sports world is currently converging on Boulder, Colorado, and Sanders, who is equally adept at business as he is as a player or coach, saw an opportunity and capitalised on it. The Blenders sunglasses were gifts to well-known figures like Stephen A. Smith, Pat McAfee, and Dwayne “The Rock” Johnson. Sanders appeared on several of the most well-liked sports shows.
When Sanders surprised his team by gifting each player a pair of his new sunglasses, the incident became widely publicised. Most people assumed that was in response to what Norvell said. According to Fisher, it was simply a joyful accident, he told USA Today. Prior to Norvell aiming his gun at the Buffaloes’ head coach, Sanders had already made plans to carry it out.
Blenders Eyewear, which collaborated with the Colorado coach on a line of personalised sunglasses, generated $1.2 million in sales on Friday alone as a result of Jay Norvell’s comments against Colorado State.
The Coach Prime signature Blenders sunglasses aren’t in stock yet. They’re only available for pre-order ($67) and will be released in October in gold and black, the same colors as Sanders’ Buffaloes. and can be bought on the Blenders website.
Deion Sanders recently launched a line of custom sunglasses with Blenders Eyewear.
So when the Colorado St. head coach commented on him wearing them during interviews, Sanders took advantage.
Coach Prime handed them out to the entire team, which went viral on social media. And… pic.twitter.com/3kw9tPpYGQ
— Joe Pompliano (@JoePompliano) September 16, 2023
Deion Sanders Blenders Eyewear deal
Sanders has always been a fan of stylish eyewear. Throughout his playing career, he consistently rocked them, and his retirement has just strengthened that love.
The former analyst turned coach required a pair that perfectly complemented his vivacious yet fierce persona. Blenders Eyewear, a company that manufactures celebrity-quality eyewear in San Diego. Blenders and Coach Prime collaborated to develop a special collection of sunglasses in Buffs’ signature black and gold.
The glasses give wearers a variety of ways to show their individuality by combining the Millenia X2 shape from Blenders with the brand’s distinctive PureBlend Polar Lens.
Earlier this year, he was pictured in GQ magazine wearing sunglasses by Gucci ($650) and Jacques Marie Mage ($750) and before the season, he also sported stylish shades from a company in Australia called TWO SVGE ($52) and even wore them in a commercial with his family for KFC.