Boycott Malabar trended on social media as actress Kareena Kapoor Khan featured in the Malabar Gold commercial without wearing a bindi.
When Akshay Kumar issued a public apology after Twitterati attacked him for being linked with a pan masala company, we all saw the power of social media in action.
Another incidence occurred on Friday when actress Kareena Kapoor Khan was the target of mocking when Malabar Gold aired a special ad featuring Akshay Tritya. Kareena received controversy for not wearing a Bindi on her forehead as she joined the jewellery brand for their holiday special collection.
What Is The Boycott Malabar Gold Trend On Twitter
It wasn’t for her fashionable public appearances with her family or friends or her future films that actress Kareena Kapoor Khan was trending on social media on Friday (April 22).
On the occasion of Akshaya Tritiya, the actress appeared in a commercial for Malabar Gold and Diamonds. This sparked outrage among some social media users, who claimed that Kareena had married a Muslim and yet was featured in a commercial for a Hindu festival despite this.
Users also called the commercial an ‘insult to Hinduism,’ because Kareena doesn’t wear a bindi. On Twitter, the hashtags #No Bindi No Business and #Boycott MalabarGold are trending.
The auspicious day of #AkshayaTritiya by having Kareena Kapoor Khan as a model with no bindi on her forehead. Why no bindi for Hindu festivals⁉️
So, #NoBindiNoBusiness
and #Boycott_MalabarGold
Malabar Gold peoples disgrace our goodold tradition, 👉🏼shame on them. pic.twitter.com/WXJ6ivDuyQ— Krishna Kumar Sharma KN (@SanakkSharma2) April 22, 2022
Hindus protest against ‘Malabar Gold’s advt. for Akshay Tritiya showing Kareena Kapoor Khan without bindi
Lets pledge to give our business only to those who respect Hindu customs during Hindu festivals.#No_Bindi_No_Business #Boycott_MalabarGold pic.twitter.com/tV1xvnRR7r
— HinduJagrutiOrg (@HinduJagrutiOrg) April 22, 2022
#Boycott_MalabarGold
Malabar Gold Owner is M P Ahammed
Lady performing in Ad is Kareena Kapoor KhanLook at both the names – piecefools, Hindu Haters
How can we expect anything except defaming Hinduism from them?#No_Bindi_No_Business pic.twitter.com/Z3cW6YleLd
— अविनाश देसले #CensorWebSeries (@av_adh) April 22, 2022
No Bindi Ad Behind Boycott Malabar Trend
Kareena is shown in an embellished pink lehnga in the Akshaya Tritiya advertisement of Malabar Gold, combined with an ornate diamond neckpiece, enormous earrings, and a “maang tika.” The lack of Bindi on Kareena’s forehead, however, drew everyone’s notice.
Netizens chastised the company for marketing a Hindu celebration without depicting Hindu married ladies properly. They argued that the Hindu festival commercial should not have a “Muslim married woman.”
This has sparked outrage on social media, with hashtags like #BoycottMalabarGold, #BoycottKareenaKapoorKhan, and #NoBindiNoBusiness becoming trending topics.
Who Is The Owner Of Malabar Gold And Diamonds?
Malabar Gold and Diamonds is a BIS-certified Indian jewellery company based in Kozhikode, Kerala. M. P. Ahammed created it in the year 1993. He is also the company’s chairman. He was born in Kozhikode, Kerala, on November 1, 1957.
He started his first business when he was 17 years old, with an agro farming enterprise. He began trading spices and copra in 1981. He and his wife Subaida K.P. have two children. Shamlal Ahammed, his son, is the Managing Director of International Operations for the corporation.
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