Bigg Boss OTT winner Elvish Yadav criticized electronics company boAt for using “personal mockery” to promote their goods as a video mocking him went viral
Elvish Yadav demanded an apology from boAt.
Boycott boAT trends on Twitter after sensible insensible Instagram video mocking Elvish Yadav goes viral
Elvish Yadav New Controversy as Elvish ask for apology from #boat #amangupta pic.twitter.com/De74bvouOU
— Film window (@Filmwindow1) October 21, 2023
Don't do hypocrisy now your company founder clearly involved in these actions, such as appropriating comment sections…. person who created the shitty video, and promoting your boAt shitty brand, you are all involved in these activities #ShameOnAmanGupta pic.twitter.com/3KLKYshCyT
— Disha (@Disha8162) October 21, 2023
Twitter per bht boats chlte the
Aj pta chla boats k stocks girane vala #ElvishYadav button a gya h🔥
Baap 1 ho acha h Jese hi baap ko bete sochne ki glti kroge #ElvishYadav𓃵 keh k lelega 💪🏻#ShameOnAmanGupta ur products r already bad no need to boycott
RISING PHOENIX ELVISH pic.twitter.com/zyhIkTlv7f
— Rubina👑 (@TeamSidRubiPra) October 21, 2023
The YouTuber expressed his dismay and demanded an apology from the company, calling it “disgraceful.” Additionally, he said that he would advise his followers to cease purchasing their goods if they didn’t offer an apology.
A viral video, which a user going by the handle sensible_insensible posted on Instagram, features a man ordering his pals to play an Elvish Yadav song. In response, his companions thrash the speaker and toss it down the stairs, breaking it. The user praises boAt and says that the speaker is still functional despite being broken. Later, boAt added raising-hands emojis to his message on the user’s Instagram handle.
Elvish claimed in a tweet that by making fun of people to build its brand, the boAt company has fallen to a new low. It’s repulsive that they consider this tactic to be okay. He warned Aman Gupta that unless he apologized for his actions, he would personally advise the #ElvishArmy not to buy any boAt products.
BoAt immediately issued an apology
BoAT confirmed in a statement on Saturday that the disputed film produced by sensibly_insensible was not commissioned by boAT or any employee of the company. They continued by saying that boAT appreciates all artists and the works of art they produce and that they would never use humor or any other means to disparage any creator.
The brand’s reaction to the comment mentioned above was favourable for the company and was automatically chosen by their algorithm. No artist of your standing or reputation was intended to be offended or mocked, tweeted boAT.
Elvish responded back
Elvish chose to put the issue behind him after the statement, but not before asserting that, in defiance of the company’s disclaimer, he is aware that the film was in fact commissioned by them.
The star said he was aware the video was commissioned by the corporation, but he welcomed the clarity. He went on to say that he respected the fortitude it takes to accept mistakes. He added that he wanted the company and his followers to move forward, to encourage positivism, and to respect every creator.