Coachella embraces a competitive spirit as the festival is being dubbed as the unofficial Influencer Olympics
When it comes to international music festivals, the top festival is Coachella Valley Music and Arts. It has been celebrated with many big names in Hollywood, who are from the music, entertainment, and social media industries. In 2023, you might be seeing the term ‘Influencer Olympic as it has been used to describe the festival.
Why is Coachella being called Influencer Olympics and term meaning
Off to the Influencer Olympics #Coachella pic.twitter.com/wufeJQcAVI
— Lauren Blake (@thelaurenblakee) April 14, 2023
Someone called Coachella the influencer Olympics and I am fucking crying lmaoooooo
— Jules (@JLFHx) April 13, 2019
Why is Coachella called the Influencer Olympics?
Coachella is dubbed as ‘Influencer Olympics’ as it is considered an essential event for social media influencers who are invited to it. Getting a brand invite is a surefire way to get into a high-profile event. Across the different grounds, numerous stages continuously host live music during this festival.
The festival takes place at Empire Polo Club, California and all major music artists attend this festival. First Coachella was organized back in 1999
Influencers at Coachella is at 2023
This first weekend of the Coachella will be held from April 14 to 16. Below are the influencers who have been spotted at a music festival this weekend.
- Kylie Jenner
- Kendall Jenner
- Fai Khadra
- EMMA CHAMBERLAIN
- Remi Cruz
- Amelia Dimoldenberg
- Olivia Neill
- Alisha Marie
- Justine Skye
- Alexis Ren
- Madison Beer
- CHARLI D’AMELIO
- Anastasia Karanikolaou
- Olivia Culpo
- Delilah Belle Hamlin
- Amber Rose
Coachella Queen Vanessa Hudgens misses the festival
Vanessa has descended upon the Coachella Valley for the music festival and is having the title of ‘Coachella Queen’ for years. This time around, the actress is nowhere to be seen. Hudgens have even taken to her Instagram on Saturday, 15th of April to share her disappointment for not being there this time.
“The Coachella FOMO is truly real,” Hudgens mentioned in her stories, with a selfie. Bad Bunny and BlackPink are also among the performers in the 2023 edition. Indian singer Diljit Dosanjh also performed on day 2 of the festival.
As of now, it’s still unclear whether Hudgens will be in attendance for the second weekend. But it certainly gives her ‘Influencer Olympics’ competitors a window of time to claim the crown.